Black Friday is approaching. The excitement builds as commercials start feeding deals a few weeks prior. The daily news adds to the frenzy with helpful tips for the big day. I usually opt out of Black Friday. I know it serves an important purpose. It helps business get out of the red if they have had a bad financial year and it helps consumers get savings for the holidays that seem to approach faster than the speed of light each year.
I find crowds overwhelming and the mass elbows up grab fest makes my brain freeze on what I’m searching for. I like taking my time over the year and when I see something that resonates with me that would be ideal for the person I have in mind, I watch for a sale and then make my purchase. Mostly I try to make the gift as personal as possible which is hard to do during a grab fest. Black Friday for me is a time to reflect on how I can get my soul out of the red and back into the black.